by solve web admin | Design/Standards
A lot of people perceive brand governance as a kind of dance between being a brand cop and a brand coach: somebody who focuses a lot on compliance and consistency, and also evangelizes why the brand is important, and why people need to protect it. These concepts...
by solve web admin | Design/Standards
Mike, a VP of Marketing, decided to stop by an event that a few members of their sales team were hosting to introduce prospects to their new offerings. Upon arrival he was given a poster by the host which highlighted what’s new. To his shock, he found a poster with...
by solve web admin | Design/Standards
Marketing is always a team sport, and often your team includes partners, vendors, sponsors and more beyond your core crew. To get the most benefit from your marketing efforts, you want these folks to have what they need to be on-brand, and to align with whatever you...
by solve web admin | Design/Standards
Powerpoint is no longer the only option to consider when you need to create a presentation. Apple’s Keynote and Google Slides are solid contenders and deserve a look as well. Most people are familiar with Powerpoint. It’s been the standard for creating presentation...
by solve web admin | Design/Standards
These days, we’re all pressed for time and our jobs often require us to wear multiple hats. The same is true for the in-house designers at your company. Ideally, they should be devoting their skills and hours toward building your brand. Nothing derails the creative...
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